Platform rules

Acceptable Use Policy

MailToucan is built for legitimate businesses doing legitimate marketing.

Last updated: October 2026 · Operated by MailToucan

1. Purpose

This policy protects our customers, their guests and our email deliverability. It applies to everything you do with the Services. Breaches may lead to suspension or termination without refund.

2. Permitted use

Restaurants, cafés, bars, hotels, retail, gyms, venues and other legitimate businesses using WiFi marketing and email marketing to communicate with people who have consented.

3. Prohibited industries and content

  • Adult content, pornography, escort or adult-entertainment services
  • Cryptocurrency, NFT or blockchain investment promotion
  • Gambling, betting, casinos and lotteries
  • Weapons, firearms, ammunition or explosives
  • Illegal drugs, controlled substances and paraphernalia
  • Multi-level marketing, pyramid schemes and get-rich-quick schemes
  • Counterfeit goods or infringement of intellectual property
  • Phishing, fraud, malware or deceptive practices
  • Hate speech, harassment or discrimination against protected groups
  • Content that promotes violence, self-harm or illegal activity
  • Partisan political campaigning

4. Prohibited conduct

  • Sending to purchased, rented or scraped lists
  • Sending to anyone who has not opted in, or who has unsubscribed
  • Removing, hiding or disabling unsubscribe links
  • False, misleading or deceptive headers or subject lines
  • Collecting data from children under 13 (or the higher age set by local law)
  • Bypassing email verification, rate limits or security controls
  • Reselling or sublicensing the Services without our written agreement
  • Probing, scanning or testing our systems without permission
  • Using the Services in breach of any applicable law, including sanctions and export controls

5. WiFi marketing requirements

  • You must have the right to operate the WiFi network you connect.
  • Display a clear privacy notice and obtain explicit marketing consent on your portal.
  • Do not condition essential internet access on marketing consent where the law forbids it.

6. Enforcement

We may investigate suspected breaches, remove content, throttle sending, suspend or terminate accounts and report unlawful activity to authorities. We act to protect all customers’ sender reputation. To report abuse, email hello@mailtoucan.com.

7. Changes

We may update this policy as email-provider and legal requirements evolve. See the Terms for how we give notice.

Questions? Contact hello@mailtoucan.com. See all legal documents.