Guide

A GDPR-Compliant WiFi Marketing Checklist

A practical checklist for consent, privacy notices and opt-outs when capturing guest data over WiFi.

5 min read · Last updated October 2026

GDPR-compliant WiFi marketing requires explicit consent, a clear privacy notice, a way to withdraw consent and secure handling of data. This checklist helps venues meet those requirements worldwide. It is general information, not legal advice.

Checklist

  • Show a clear privacy notice on your portal
  • Use an unticked, explicit marketing consent checkbox
  • Keep marketing consent separate from network access where required
  • Record when and how consent was given
  • Include an unsubscribe link in every email
  • Honour access and deletion requests
  • Do not collect data from children under 13 (or local age)

Learn more

See our GDPR page, Anti-Spam Policy and DPA.

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